Aveda Men Pure-Formance Grooming Clay 75 ml.
Original price was: £20.42.£16.54Current price is: £16.54.
Price: £20.42 - £16.54
(as of Mar 14, 2025 11:36:59 UTC – Details)
International products have separate terms, are sold from abroad and may differ from local products, including fit, age ratings, and language of product, labeling or instructions.
Is discontinued by manufacturer : No
Product Dimensions : 4.57 x 4.57 x 14.48 cm; 2 g
Manufacturer : AVEDA
ASIN : B0028Q4OQ0
Item model number : E001-19P-006206
Country of origin : USA
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Customers say
Customers find the hair styling product effective and providing good hold. They appreciate its pleasant smell and matte finish. Many are satisfied with the hair style and ease of application. However, some dislike the clay content and have differing views on value for money.
AI-generated from the text of customer reviews
13 reviews for Aveda Men Pure-Formance Grooming Clay 75 ml.
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Original price was: £20.42.£16.54Current price is: £16.54.
Amazon Customer –
Expensive but a great product
Really like the texture and smell of this product. I have used cheaper products before, but there is something about Aveda that gives off a better quality. You donât need to use a lot, so it lasts a long time.
Mairi Rivers –
Great product
I really like this product. The smell is nice, and the hold is fantastic leaving your hair looking like it has no product in. No shininess or stickiness. I wouldnât buy anything else now.
David R –
Works a treat with my arctic blond hair
I have fine hair which turns a little fluffy after a shower. Using this Aveda hair paste is so easy and effective. A few small dabs on each hand and then I can place and style my hair in seconds. It provides a good hold but not so much that it either looks or feels too much. Aveda make very good products and this one is up there with the best of them. Highly recommended if you want your hair to stay put and not look fluffy.
Dave –
Hits me right in the citrus feels
This clay smells, applies and looks bloody awesome.You’ll have all manner of woodland creatures chatting you up, asking where you obtain that luscious smelling scent from.You’ll walk about like you sleep in a bed of lemons and other fruit that have a mildly appealing scent.It’s not overwhelming, but every now and then you’ll get this whiff of… ‘yep, I smell like a boss’When travelling through an airport, I was stopped at security, and the security man wanted to take a sample of it for testing.He opened it up, smelled it, gave me that raised eyebrow of approval to note he sensed I was a man of good taste, and apologised for having to waste even a smidge of it for his machine.Pros:Woodland creaturesBabesQuality approval from airport securityEasy to applyCons:Mildly pricey, but I’d say worth it.
Other –
Not Cheap – Last a Long Time and Works Great With Dry Hair
It ain’t cheap, but it lasts a bloody long time – providing you are not trying to tame a mane of hair – a little goes a long way. Instructions say can be used on damp or dry hair – from my experience damp hair = zero hold, dry hair = good hold with matte finish as described. If you are looking for a solid firm hold this is not the product for you.Smells decent, washes off your hands easily and seems like a fair compromise between natural (fully paraben free) crap holding and hair isn’t moving but you’ll it will fall out/ die of cancer chemical heavy alternatives
Jackie chapman –
Premium quality
Purchased for a friend. Heâs delighted and had many compliments on the fragrance of his hair. Uses it everyday and as itâs such good quality it will last ages. Great hold. Iâm a stylist so donât just buy any old product. Aveda arenât tested on animals.
Matthew Morley –
The Only Hair Product Iâve Used for 5+ Years
Iâve tried plenty of hair products over the years, but this has been my go-to for over five now, and for good reason. It has the perfect balance of hold and flexibility – strong enough to keep my style in place but light enough to let my hairâs natural waviness come through. It never feels greasy or heavy, and it gives a matte, natural finish rather than that overly slick or stiff look. Bonus: it smells great too. If youâre after a reliable, long-lasting product that keeps your hair looking effortless but controlled, this is the one!
M. Leach –
Awful smell, poor hold, and terrible value for money.
Unfortunately – like many others it seems – I was enticed into buying this based on several promising reviews.First Impressions:I received the product today, and the first thing I noticed was the smell – not pleasant in any way as described by others, but a very sickly, bitter, ‘disinfectant’ type of scent (like the type used to clean hospitals). I’ve purchased a few hair products recently as one I had been using was discontinued, and this one has the worst smell out of all of them which is a shame considering the higher end price.Hold Factor:This product has equally poor ‘hold’ factor. My hair is not long, and despite the tub saying to ‘use a small amount’ (which I did at first) I had to use more than was ideal to get any kind of shape into my hair. After about 10-15 minutes, my hair started to feel flat and had not retained any of the original shape. I didn’t want it to be ‘rock solid’ or anything like that, just shapable with good hold, but this did not come close to even the £5 brands I’ve seen elsewhere on Amazon.Summary:Needless to say, this product from Aveda is a hard avoid, and a lesson learned that a higher price does not mean higher quality by any means. If I manage to find a better replacement elsewhere I’ll update this review to suggest an alternative, but for now I can safely say you are better off saving your money and steering clear of this product altogether (unless you enjoy smelling like sickly citrus bleach of course).
Dely –
Super produit. Elle sent très très bon et ne graisse pas les cheveux. Je recommande !
Ottimo rapporto qualità prezzo –
Il prodotto lo conoscevo già : ottima cera opaca che non lascia appiccicosi i capelli! Costa ma rende!La spedizione è stata rapida: mi è arrivato nel primo giorno che davano come possibile.
Lisa Titow –
Ich habe im Laden mit aveda bereits gearbeitet und finde die styling Produkte von denen überragend. Kaufe meinem Mann nur dieses. Es ist matt und geschmeidig. Geruch ist natürlich Geschmackssache es ist sehr Natur gebunden dem entsprechend nicht dad was man in der Drogerie von Gerüchen kennt. Ich denke bei dem Duft immer an Erholung und Entspannung. Mein Mann benutzt das auch super gerne und hält auch lange.
samuel –
Es un cera muy suave de peinado. Muy poca fijación, yo la uso en cabello largo para controlar el encrespado. Poco más.
Cesare –
In assoluto il mio preferito.